Colour creation

From targeted technology to built-in conditioning treatments, innovation in colour products means more options for in-salon techniques

PROLONG AND PROTECT 

Crazy Colour Anti Bleed Spray promises to prolong and protect colour in one step. After spraying it all over colour-treated hair at the basin, leaving for one minute, and then rinsing through as normal, there is no need to follow with conditioner. The ultra-low pH spray will seal the hair cuticle to lock in the colour for up to 10 extra washes with continued use at home. Anti Bleed Spray is vegan and cruelty-free, contains soya bean oil to enhance shine, and doubles as a leave-in treatment. crazycolor.co.uk

BOND INVESTMENT

Schwarzkopf Professional’s revamp of its BLONDME range includes the introduction of 3D bond creation technology, which works across three steps of a blonding service. In step one, the bond-enforcing technology in BLONDME colour products interlinks with the hair fibre to enforce strong structural bonds. In step two, the bond-creation technology in all in-salon care products creates new bonds and stabilises the hair structure. The same technology in all homecare products means hair is maintained between salon visits. schwarzkopfpro.com

PLAY IT COOL

Joico LumiShine’s new Ash Ash series is a cool palette of seven permanent crème and demi-permanent liquid shades specially formulated to neutralise unwanted warm tones. With bond-building ArgiPlex technology infused into each shade, the series promises reduced breakage, 100% replenished and restrengthened hair, and nourishing protection that seals in moisture, softness and shine for up to 30 shampoos. joico.eu

FRESHEN UP

Wella Professionals’ new Color Fresh Masks are formulated with selected dyes for professional colour results. Divided into two ranges, the Color Fresh Mask collection consists of seven natural-looking shades to revive salon colours at home, and four vibrant shades for a visible colour transformation. The conditioning masks contain botanical oils, which help leave the hair feeling soft and healthy, while reducing hair breakage during combing. wella.com

BETTER BRUNETTES

Indola PCC has extended to include four new Cool Hues, with the collection aiming to expand both the creative and business horizons of every hairdresser. The four new shades – inspired by natural, earthy cool tones – offer a variety of cool brown tones to complement the existing compact assortment, with opportunities to intermix shades. They can also be converted into a demi-permanent when used with Color Transformer. indola.co.uk

FILTER THROUGH

Revlon Professional’s Nutri Color Filters offer creative options, while treating hair with intense conditioners. Featuring Insta-Pic technology, they come in renewed sustainable packaging to be housed in either a recycled plastic top down bottle, or recyclable aluminium tubes. The palette of 23 intermixable colours includes seven brand new shades: Coral, Turquoise, Golden Blonde, Chestnut, Coppery Pearl Brown, Shadow and Blush. revlonproshop.com

CLAY FORMULA

The new L’Oréal Professionnel Paris Blond Studio7 Clay Powder allows hair stylists to lighten up to seven levels. The clay provides a controlled and steady level of lift, helping create predictable results, which are ideal for clients wanting a subtle change. The formula also enables easier application, with little drip or transfer whilst applying. lorealprofessionnel.co.uk

EVOLUTION SOLUTION

Colourists can now offer a new salon service with a special series of Evolution of the Color Fast, which has a reduced processing time of 10 minutes. Enriched with hyaluronic acid, the vegan and PPD-free formula gives intense colour, while being kind to both hair and scalp. It can be used for covering regrowth; retouching and colour correction; adding depth effects with darker tones at roots; or on highlights on natural short or average-length hair. alfaparfmilano.com

STEEL STATEMENT

The latest addition to the Osmo Colour Revive range is Steel Grey. The vegan-friendly intense colour conditioning treatment has a three-minute processing time, making it ideal for time-poor clients looking for instant results. Formulated with linseed oil and avocado oil, it works on those with give a new lease of life to their naturally grey hair; pre-coloured grey hair tones; those wanting to or blondes looking for a smoky hue. osmo.uk.com

FLOWER POWER

R+Co’s Sunset Blvd Blonde Toning Masque is formulated with naturally derived pigments from the violet flower complex. Specifically for blonde, grey and white hair, it aims to correct dull, yellow hues, and to prevent fading, oxidation and brassiness. Other ingredients include hydrolyzed pearl extract, which is rich in antioxidants that help protect strands; and apple fruit extract, which provides hair with moisture and softening benefits. randco.com