Treatment model | Pocketmags.com
Professional Beauty
Professional Beauty


3 mins

Treatment model

With a four-month waiting list pre-Covid for her facemodeling treatment in Essentials Beauty & Skincare Clinic in Dublin, skin therapist Agnes Gajewska outlines the benefits of her signature technique

As a skin therapist and face yoga teacher, I’m dedicated to promoting a healthier, more natural approach to ageing. With over 20 years’ experience in the beauty industry, I’m continuously training and keeping up to date with techniques from all over the world.

In 2019, I discovered facemodeling in Poland, where I studied under Aneta Hregorowicz-Gorlo, founder of the Facemodeling Academy. Aneta is passionate about manual facial therapy, and natural methods of rejuvenation. Her scalpel-free technique has the ability to sculpt and reshape the contour of the face, using a number of different approaches, such as myofascial massage, acupressure, kinesiology taping and stimulating buccal massage. Through an innovative application of these methods, a long-term rejuvenation effect can be achieved with just one treatment.

I went on to introduce facemodeling in Essentials, where it’s been hugely successful, both for clients and the salon. As a treatment, it has visible results and benefits. For example, it boosts blood supply, which nourishes the skin and flushes toxins away; helps to reduce a double chin; tones and firm muscles; diminishes fine lines and wrinkles; and eliminates spasms and blockages in the face.

Treatment steps 

Each treatment takes 90 minutes and is tailored to the individual client, but I do follow a series of steps. After a thorough consultation, I start with a back massage, because posture and neck tension both influence the face.

Prior to Covid, I performed buccal massage in the client’s mouth (wearing gloves), which helped sculpt the contour of the face. Traumatic emotions can be stored in the jaw, so by targeting the facial tissues from the inside and outside, these can be relieved. Another side effect of this technique is the release of endorphins, our ‘happy hormones’, so any signs of stress on the face are reduced.

‘As a therapist, you need to be very passionate about manual treatments to perform facemodeling properly’

I then apply a facial cupping procedure to stimulate blood flow and reduce facial swelling. We are all familiar with the advantages of body cupping, but facial cupping is equally as effective. While both methods are based on the same principle of restoration, they are executed differently. Facial cups are typically smaller and softer; they are used to gently pull the skin away, which increases blood flow to the area and rejuvenates the skin without leaving cup marks behind.

I also apply aesthetic tape. Much of the treatment relies on lymphatic drainage, and this tape helps to reduce edema from the face and neck. It firms, tones and lifts the facial appearance, and strengthens facial muscles. It also facilitates the release of toxins and tension.

Repeat bookings

I believe that there is no technology that can replace the power of the hands, and that's why facemodeling is so effective and popular with clients. They always rebook because they see the results, and they love the concept of natural muscle stimulation and relaxation. The treatment benefits the salon business also; repeat bookings mean a constant flow of customers, and because no expensive machines are used, there is no major cost involved. It’s not brand-dependent either, so you can choose the products you want to work with.

As a therapist, you need to be very passionate about manual treatments to perform facemodeling properly. I have trained in many advanced face massage techniques, along with face yoga, so each one of them brings something unique to the table. The collective benefits are far-reaching; as well as reducing cortisol levels and improving sleep, it’s a treatment that offers a kinder, safer and natural approach to ageing beautifully. PBHJ

Agnes Gajewska is a skin therapist with Essentials Beauty & Skincare Clinic on Upper Baggot Street in Dublin.

This article appears in the PBHJ Ireland March/April 2021 Issue of Professional Beauty & HJ Ireland

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This article appears in the PBHJ Ireland March/April 2021 Issue of Professional Beauty & HJ Ireland