Professional Beauty
Professional Beauty


GEN Z

Ghd’s spring/ summer 2022 collection is all about Gen Z, capturing the spirit of individuality, optimism and connectivity of the first generation of true digital natives

HAIR: JAMES EARNSHAW PHOTOGRAPHY: PHILIP BLYTHMAN CREATIVE: AMY SONTAE STYLING: CHARLY SUGGETT MAKE-UP: MEG LINDOW NAILS: KAREN LOUISE

“We wanted to create hair looks that speak to the next generation of ghd customers,while using techniques that have universal appeal.”

Amy Sontae, ghd global education creative manager

ENERGY
A story of static and weightless movement, fresh summer Pantones and consumer palettes
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This article appears in the July/August 2022 Issue of Professional Beauty & HJ Ireland

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This article appears in the July/August 2022 Issue of Professional Beauty & HJ Ireland

Professional Beauty & HJ Magazine

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