Professional Beauty
Professional Beauty

7 mins


From skins serums and new nail shades to haircare solutions and tools, the lastest product launches will equip you for the season ahead


There are 32 new shades from nail brand The Edge, including a wide selection of reds, pinks, purples and more. The gel polishes are compatible with both UV and LED gel nail systems, and the vegan formulas provide two-coat coverage.

Trade: available on request


The new Paul Mitchell Hydrasoft Shampoo, Hydrasoft Conditioner and Hydrasoft Glossing Treatment are enriched with ingredients such as awapuhi ginger, marine plant extract, hyaluronic acid and vegan collagen to treat every strand to the optimal dose of moisture for a smooth, touchable, healthy looking finish. The range promises to hydrate, enhance shine and improve texture and overall hair health.

RRP: €34.75


Joico’s new Innerjoi haircare is a sustainable line with 100% vegan formulas that promise to deliver transformative results. It is also bottled in sustainable packaging. Featuring the Innerjoi Strengthen, Innerjoi Hydrate and Innerjoi Preserve ranges, also new are the Innerjoi Style products, including Blowout Crème and Sea Salt Spray.
RRP: available on request


The new Image Skincare Ageless range promotes skin rejuvenation by utilising AHA blends, nutri-peptides, retinols, lightening agents and antioxidants to help promote younger looking skin. Featuring Ageless Total Overnight Retinol Masque and Ageless Total Pure Hyaluronic Filler, the range helps to treat and prevent fine lines, wrinkles and other signs of ageing due to environmental exposures.

RRP: from €93


Dermalogica has introduced a new 15-minute at-home peel aimed at hyperpigmentation. PowerBright Dark Spot Peel is formulated to fade dark spots and reduce triggers of postinflammatory hyperpigmentation (PIH). Clinically proven on a wide range of skin tones, the product was developed to easily integrate into client's routine and provide visible results
RRP: €92.50


The new SlideCut scissors from Kasho are designed to deliver a precise and sharp cut, even on dry hair. The upper blade moves forward during opening and retracts to its original position during closing, which gives the closing process a real cutting experience. The technically innovative functionality of the scissors is inspired by the sharpness and cutting performance of samurai swords.

RRP: €2,527


DIBI Milano’s Acid Infusion range of four serums are now available for clinics to retail. The line includes Acid Infusion Bioactivating Solution Pure Ellagic Acid + Vitamin C for dull, ageing skin; Acid Infusion Bioactivating Solution Pure Ferulic Acid + Retinol for younger looking skin; Acid Infusion Bioactivating Solution Pure Phytic Acid + Resveratrol, which targets fee radical damage; and Acid Infusion Bioactivating Solution Pure Polyglutamic Acid + Oligosaccharides to treat impaired skin barrier and unbalanced skin.

RRP: €75


The new Colour Crush collection from ghd includes five of the brand’s tools, with complimentary heat-resistant cases. Featuring a vibrant colour palette of radiant red, elemental blue, apricot crush and cyber lime, the limited-edition range comprises the new ghd chronos, the ghd duet 2-in-1 hot air styler, the ghd max hair styler, the ghd gold styler and the ghd helios.
RRP: from €209


HyalaVive is the first hyaluronic acid serum from Synergie Skin. The product targets multiple channels of molecular penetration to deliver intense hydration for lasting epidermal revival. It aims to go deep within the skin layers to restore and regenerate compromised barriers, and contains vitamin B1 for skin barrier protection.
Trade: available on request


Alfaparf Milano Professional has added a new Detoxifying Shampoo to its Semi di Lino Sublime Detox range.

Designed for intensive and gentle cleansing, the Detoxifying Low Shampoo promises to remove cosmetic product residue, hard water, minerals, chlorine, excess oil, impurities and pollutant particles for clean and healthy hair. There are also upgrades to the Semi di Lino Sublime Essential Oil and Semi di Lino Sublime Shine Lotion, with both now featuring a vegan formula and improved performance for an even higher shine.

RRP: from €15.75


Osmo Ikon has launched its new Perma Wave Extra Body Acid Wave Perm. The vegan-friendly formula combines natural processing with intense conditioning agents to help replenish the hair for healthy looking shine, greater styling control and consistently predictable results. The kit includes Waving Lotion, Neutraliser and Activator, and is suitable for normal/fine or tinted hair.

Trade: €8.70


The Duo Lash & Brow Boost serum promises thicker and fuller brows and lashes for all clients. Biopeptides increase the hair follicle size, while Fuji mulberry root extract encourages growth in as little as four weeks.

RRP: €60


The new Yon-Ka Serum CBD contains 300mg of pure CBD to help clients de-stress and achieve more restful sleep. The serum has been formulated with 750,000 native cells from the sacred lotus to combat skin stress, and adaptogenic reishi extract to protect the skin from damage caused by free radicals and environmental aggressors.

RRP: €110


 Matis Paris has added Cashmere-Mask to its Response Body range. Designed to nourish hands and feet, it promises to provide comfort for all skin types. It can be used from ankle to toe and wrist to fingers, as it strengthens nails while softening the skin.

Trade: €14


STMNT Grooming has launched a dual-sided hair and beard comb.

Designed with both barbers and their clients in mind, the two-in-one tool promises to streamline the styling process. Made from sustainable birchwood, it has an ergonomic design and is suitable for a range of hair textures, including curls and waves.

RRP: €15.25


The Gel Bottle has introduced five new hema-free BIAB (builder in a bottle) shades. Joining the existing line-up of six colours, clients can choose from creamy pink Bon Bon, baby pink Rose Gold, ultimate white Meringue, pale pink Bebe or cool mauve Choux.

Trade: €23.99 each


Germaine de Capuccini has launched its Timexpert Hyaluronic collection. Formulated to smooth the skin from within, Timexpert Hydraluronic Supreme Sorbet is enriched with omega 3, 6 and 9 fatty acids, hyaluronic acid and shea butter for comforting and intense nourishment. It also contains biocompatible polyamino acid PGA to firm and protect skin, while maintaining a healthy pH.

Trade: from €40


ShieldUp by Hush & Hush promises to fortify immune systems. Formulated with maca root and organic turmeric for energy enhancement; vitamin C for immune system support; and adaptogens such as rhodiola rosea root to reduce stress and enhance wellbeing, the supplement also aims to protect the body from environmental aggressors.

RRP: €43.50


The new Metal Detox Pre-Shampoo Treatment from L’Oréal Professionnel Paris is concentrated with 2% glicofiller, an active that has a dual effect on the surface and deeper into the hair’s cortex. This anti-porosity innovation promises to refill one million hair micro-breaks in one use, reducing breakage by up to 96%, while delivering instant detangling and stronger hair. RRP: from €28


The Grasp Intense Hold Shaping Balm from R+Co promises to deliver a unique combination of grip and slip with a touchable, airbrushed finish. Formulated with rice extract to help tame frizz, improve manageability and strengthen hair; carrot root extract to nourish hair with natural shine; and plum seed oil to lock in weightless hydration and seal cuticle from roots to ends, it offers high hold, without crunch or flakes.

RRP: €25


Lashus has launched a complete system for brows. Whether you’re laminating, tinting or refining, it promises to serve professionals with the education and tools to create longlasting, beautiful brows. Featuring a curated selection of five kits tailored to individual needs, each one includes access to Lashus education for mastering techniques. All items featured in the kits are also available for individual purchase, including Lashus Brow Wax and Lashus Slanted Tweezers.

Trade: from €37.74


With 93% natural ingredients infused with nutrientrich seaweed, the Bumble and bumble Seaweed collection includes Shampoo, Conditioner and Air Dry Cream. Formulated with royal sugar kelp, pacific sea kelp and green microalgae, the range promises a healthy, balanced scalp and buoyant shine, as hair is left feeling lightweight, smooth and free of residue.

RRP: from €35


Sunaura’s make-up brushes are made in Ireland from goat hair, which is soft enough to carefully difuse powder across the skin. The shadow brushes are made from a black pony hair and a softer white pony hair, for blending and laying down powders, while the synthetic badgerlon brushes are suitable for liquid and cream formulations as they are stiffer. The range also includes some other hair types for specific jobs.

RRP: from €3.69


Swiss skincare brand Mila d’Opiz has launched a new retail line.

Formulated with three different types of hyaluronic acid, lipex select, rice bran oil and vitamin E, JK by Mila d’Opiz is an affordable range that is suitable for male and female teenagers, younger and older clients. The collection includes Rich Cream, Light Cream, Deo Roll-on and Body

Shower Foam. RRP: €9-€20


The Gradual Organic Self Tan Rose Mist from Sienna X is formulated to deliver an even, streak-free tan with a subtle, dewy finish. Infused with organic rose water, hyaluronic acid and niacinamide, this mist can be used on the face and body and helps to promote skin hydration and health by reducing redness and balancing oil production.

Trade: €11.70

This article appears in the MAY/JUNE 2024 Issue of Professional Beauty & HJ Ireland

Click here to view the article in the magazine.
To view other articles in this issue Click here.
If you would like to view other issues of Professional Beauty & HJ Ireland, you can see the full archive here.

This article appears in the MAY/JUNE 2024 Issue of Professional Beauty & HJ Ireland