Editor’s letter

The beginning of summer is always a busy time for salons and spas, as clients prepare for holidays, weddings and other special events taking place over the next few months. And our latest issue has lots to help you make the most of this season.

With skincare a priority for many at this time of the year, we look at the rise in popularity of facial sculpting, which is an ideal option for clients seeking results from less invasive treatments. We also shine a spotlight on magnesium, which is making waves in the beauty industry as it becomes a must-have on salon and spa treatment menus, as well as in retail offerings. And our waxing feature focuses on male clients, giving you tips on what elements of this service require a more specific approach.

We highlight the benefits of having a hair extensions offering on your menu – no longer seen as just an add-on service, it can bring new clients and increased revenue to your business. And we bring you a round-up of the essential tools you need for your hair kitbag

Meanwhile, Liz McKeon explains why each team member plays a role in achieving your sales goals, while our experts in this issue answer your questions about maximising your use of social media and using AI to support treatment plans. And we also bring you the latest product launches and head-turning fashion collections.

Thanks to everyone who attended Professional Beauty & Hair 2025. This year’s event was hugely successful, as we welcomed thousands of visitors to the RDS in Dublin over two days in March. You can read all about the highlights on page 36, and turn to page 38 to find out who won the Make-up Competitions and Nail Competitions.

We are thrilled to announce that Professional Beauty & Hair 2026 will return to the RDS on 19-20 April, and you can register your interest now at professionalbeauty.ie. We cannot wait to see you all again for another two days of brands, education, inspiration, networking and more. Wishing you all a busy season!

Karina Corbett Editor